Directing a race can feel overwhelming — especially when you already have a full-time job.
That's what our founder Tim experienced when he organized a 5K at his daughter's school. The race became the biggest fundraiser of the year — and a total headache. So Tim bought timing equipment, wrote software, and Run The Day was born.
20+ years later, we've helped thousands of communities make race day simple — and memorable.
Registration & Fundraising Platform
Free to Organizer — runners pay 5%–7% + $1 per registration
Example: $50 registration → runner pays $54.50; organization receives full $50
"We're proud to help awesome organizations raise money by offering our software for free. This is possible because we charge participants a small transaction fee — which is way less than the fee I pay DoorDash when ordering tacos!"
— Ian (CEO @ Run The Day)
Race Timing
Accurate, reliable timing — save money with a DIY setup or hire a professional chip timing team for your race.
Available Nationwide
Within 50 miles of Philadelphia
Mid-Atlantic & California only
Mid-Atlantic & California only
Race Management
Full-service support for races that want everything handled.
Ideal for: Cities, charities, and large fundraisers that need a trusted partner to handle every detail from start to finish.
Why Races with Under 5,000 Runners Switch to Run The Day
Many registration platforms like Active, RunSignup, and RaceRoster have become overcomplicated as they compete to serve the Top 100 Races in the USA.
For more than 20 years, Run The Day has focused on serving races with less than 5,000 runners. We've built a simple platform designed for local 5Ks, school fun runs, and charity fundraisers.
"Active's support was terrible. Run The Day actually cared about my race."
— Shawn
"On Run The Day, setting up my race page took me 5 minutes. It used to take me 2 hours."
— Michelle
"Run The Day picks up the phone and helps me every time I need it."
— Rick
"RunSignup was too complicated. I am grateful that Run The Day made it easy."
— Jessica
What Race Directors Say About Run The Day
Listen to race directors share their experience with Run The Day. Click a video to start listening.
Get Inspired by Real Races We SupportReady to Simplify Your Race?
You don't need to figure it all out yourself. Let's talk about your race and find the easiest path forward.
PS: Yes, Ian is a human — let's connect on LinkedIn.